One To Watch | TAG Heuer Connected Calibre E4 Smartwatch

One To Watch | TAG Heuer Connected Calibre E4 Smartwatch

If you thought the TAG Heuer Connected couldn’t get any better, just let us introduce to you the TAG Heuer Connected Calibre E4 Smartwatch. Gadget lovers, fitness fanatics and those who simply appreciate the craftsmanship and intricacy of Swiss luxury watches, you’ll be so excited to hear of the arrival of this revolutionary smartwatch.

Since 2015 TAG Heuer have been leading the way in luxury smartwatches. Today they’re taking everything we’ve loved about their previous smartwatch designs into the future with even stronger updates. With slimline elegance and unbeatable performance at its core, this TAG Heuer Connected Smartwatch flawlessly blends beautiful styling with revolutionary technology.

Don’t just take our word for it. We asked Bruce Andrews, Head of Luxury Brands here at Beaverbrooks and all-round Swiss watch fanatic and he’s assured us this watch really is worth the hype, and then some…

“We’re so excited by the new TAG Heuer Connected Calibre E4 Watch. The combination of prestigious Swiss watch design with such high-tech smartwatch functionality is so unique in the watch industry. With two different designs and a variety of straps and colours available, there really is a watch for everyone.” Bruce Andrews, Head of Luxury Brands.

Let’s take a closer look at why we’re already obsessed with this smartwatch and why we know you will be too.

New generation Connected watch

We’re not just talking about one watch here by the way, the new Connected launch includes two new watch designs, each one built to deliver ultimate elegance and sporting performance. With two different case sizes and an array of different bracelet options, you’re guaranteed to find the perfect smartwatch for you.

With TAG Heuer’s trademark design codes at the very heart of these watches, enjoy the brand’s ever-growing ecosystem of wellness apps, sport activities and stylish watch faces inspired by TAG Heuer’s iconic chronograph designs. With a larger model coming in at 45mm, this watch offers a striking redesigned sporty look, whilst the smaller model at 42mm offers a slimline look built predominantly for elegance.

“As well as two watches that go above and beyond aesthetically, we’re so impressed with the latest technical improvements, ensuring nothing but a smooth and enjoyable experience.” Bruce Andrews, Head of Luxury Brands.

Frédéric Amault, CEO of TAG Heuer has said how passionate he is about bringing a new generation of smartwatches to so many new and loyal TAG Heuer fans. His vision is for the TAG Heuer Connected Calibre E4 to become a companion in daily life for wearers, from business to sport activities and so much more.

“The development of these new watches highlight how Connected has become a pillar of TAG Heuer, alongside Aquaracer and Carrera, building on 160 years of Swiss watchmaking experience.” Frédéric Amault, CEO TAG Heuer.

The 42mm Connected watch

Let’s start with the new 42mm Connected watch is all about sophistication and elegance. Designed to be suitable at every moment, this watch would look as good at home in the office as it would at a prestigious event, whilst also fitting in perfectly when playing sports. It’s basically designed to fit into every aspect of your life.

Enjoy a thinner case, a slender bezel, ergonomic steel pushers and a bracelet fully integrated into the design with this 42mm version. It’s clear to us this sleek design has been inspired and made for those who crave streamlined elegance and the latest in sport and wellness functions.

Now let’s talk about the choice of straps. Above are just some of the stylish bracelet designs you can choose from. If you want a classic leather strap in tan or black, a sleek bracelet strap or a bold rubber strap from red to cool blue, there’s something for every style.

The 45mm Connected watch

Moving on to the bigger case size and combining sporting design with traditional luxury, the 45mm model is guaranteed to stand out with its strong ceramic bezel. Showcasing a significant change to the previous Connected models, this style has been designed to offer ultimate ease for those on the go.

Discover a large diameter on the crown that really stands out against the watch, giving you quick and easy access to adjust with just a fingertip. A mechanical feel has been given to the pushers, recognising 160 years of TAG Heuer’s heritage in producing high-end mechanical watches. The larger 45mm case size might make you think this watch could feel heavy, but as the watch has been designed to slope inwards, this offers a lightweight feel on your wrist.

For motorsport lovers, you’ll be pleased to know there’s a new TAG Heuer Connected x Porsche Edition. A partnership between two iconic houses, this special edition is designed in the same shade of frozen blue used in the iconic all-electric Porsche Taycan. And not only that, but features advanced Porsche car controls and a new exclusive 'Circuit' watch face. *

You can expect the same variety for the 45mm model when it comes to bracelets and straps. With something for every personality, you can go bold with a colourful rubber strap (we love the lime!), keep it classic with neutral colours, or go for a sturdy steel bracelet - the choice is endless. Collect your favourite colours and materials to refresh your look whenever you want.

New Connected technology

A newly-designed screen ensures industry-leading quality and contrast. You can rely on excellent visibility, so you can view notifications and sport metrics with ease, even in strong sunlight. No matter what the lighting and weather conditions are outside, the high-fidelity colour reproduction means your Connected watch face will be seen exactly the way TAG Heuer intend you to see it.

There’s now a 30% longer battery life too, so you can use your watch intensively to assist you with sports tracking throughout the day. Thanks to built-in Bluetooth 5.0 technology, synchronising data between your watch and your phone is a whole lot faster. In fact it’s now at twice the speed as the previous Connected models, making it even smoother and faster than ever before.

The new Connected Calibre E4 also now includes an altimeter, so you can measure the altitude of your current location, to help you track your fitness achievements more accurately. Use this alongside the accelerometer, compass, heart rate monitor and GPS to really go after your health and fitness goals.

Updated TAG Heuer sports app

TAG Heuer have made it really easy for you to keep track of your fitness routine with the Connected Calibre E4 watch. The TAG Heuer sports app has been updated to now deliver guided workout routines, alongside industry-leading sports tracking and fitness help and information.

On-screen prompts will guide you through your exercises with animations to demonstrate upper body, lower body or full body workouts. You’ll feel the watch vibrate when it’s time to tell you to move on to your next exercise. If you already have your own fitness routine, simply type it in your Connected watch and let it guide you through each of your personalised workouts.

Our verdict 

Things we like 

✔ The choice of either a 42mm or 45mm case size

✔ The variety of bracelet materials and colours to suit any style

✔ The new and improved TAG Heuer sports app with guided workout routines

✔  Improved battery life

Perfect for 

✔ Lovers of Swiss watches and modern technology

✔ Fitness fanatics and sport enthusiasts

✔ Those always on the go who want a watch that’s suitable from desk to dinner

*In order to use all the features of the My Porsche app, you need a Porsche ID account. Simply register at login.porsche.com and add your Porsche if you own a vehicle. Please note that the range of features of the app may differ depending on the model, model year and country availability, get more information on the Porsche Connect Store or contact our Customer Care.


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