LVMH Watch Week 2026 | New Hublot & ZENITH Watches

Welcoming back LVMH Watch Week for 2026, the seventh edition of this exclusive event brings together prestigious watchmaking Maisons to present their latest timepiece innovations – and we’re here to tell you all about them. From 19th January to 21st January, Swiss watch brands such as TAG Heuer, Hublot and ZENITH are gathering in Milan, Italy to showcase their heritage, expertise, and artistry.

 “This major event will provide new driving force for this essential gathering in the fine watchmaking sector. For 2026, we are already planning significant novelties and exceptional pieces across all our Maisons, all united - in their diversity and complementarity - by the Group’s creative passion." - Jean-Christophe Babin, CEO of the LVMH Watch Division and CEO of Bvlgari.

Mastering the chronograph since 1860, TAG Heuer have released exhilarating additions to their TAG Heuer Carrera collection, demonstrating their unwavering passion for exceptional watchmaking. Find their newest releases on our website and browse what we’re loving the most from TAG Heuer this year.

With exceptional new releases from Hublot and ZENITH too, this year we’re in for a treat. With the return of impressive skeleton-dials, robust materials and bold colours, are you ready to find out more? Let’s go…

“Revealing the intricate inner workings of a timepiece, a skeleton dial allows the wearer to truly appreciate the craftsmanship and mechanics of the watch. It’s great to see the introduction of new designs, and how everything from the case and bezel to the markings and hands are coordinated.” – Bruce, Head of Luxury Watches.

New Hublot watch releases

Hublot Big Bang Original Unico

Over two decades since its launch, the iconic Big Bang Original Unico is back and better than ever with an upgraded fully in-house Unico movement, in a more refined case size of 43mm.

Keeping the Big Bang of 2005 at the heart of the design, the Big Bang Original Unico has been re-imagined, refined and re-engineered whilst preserving this iconic collection’s authentic DNA. Making a statement of incredible engineering power, Hublot’s fully in-house chronograph calibre is one of the many elements that elevate these watches. A striking blend of ground-breaking technical features and immense design, these timepieces are bound to create excitement.

Striking the perfect balance between the 41mm and 44mm sizes of the past, the refined 43mm case size ensures both comfort and versatility. Crafted in materials that flow through the backbone of the brand’s heritage, these timepieces include versions crafted in Black Magic (in full black ceramic), light-weight titanium and titanium ceramic (a blend of a titanium case and black ceramic bezel). Together they all tell the story of Hublot’s commitment to enduring watchmaking.

Allowing you to admire the intricate movement from within, these watches feature a see-through sapphire crystal glass case back, whilst the dial provides a sense of depth thanks to its carbon pattern illusion, lifted counters and tone-on-tone inner flange. Showcased alongside an optimized gear train and a signature H-shaped skeletonized tungsten rotor, these timepieces are bold, robust and effortlessly mesmerising.

Hublot Sage Green Classic Fusion

Illustrating Hublot’s unparalleled creativity, the latest Sage Green Classic Fusion watches are another impressive addition to Hublot’s legacy. Embracing the most on-trend colour of our time, these watches bring a fresh sense of elegance to an already iconic collection and are destined to be adored.

Embodying the fusion that Hublot are renowned for, this unique sage green colourway is the perfect fit for the Classic Fusion collection, and provides the perfect backdrop for their sophisticated designs. Available in three new models (a 33mm, 42mm and 45mm case size), let’s dive right in…

Crafted with a sleek 33mm case size, the first version features an astounding 36 diamond set bezel that beautifully bridges the gap between the soft sage green and robust lightweight titanium case. Bound to captivate every room you walk into, this timepiece is inspired by the stunning Alps and the renewal of Spring time.

Moving onto the second version that obtains a 42mm case size, a sage green sunray dial blends harmoniously with the rubber strap and Hublot’s iconic rubber pushers, that have been specially created in the sage green shade for these watches.

The third addition takes sporty-chic to the next level with the combination of this iconic colour palette and chronograph functionality. Beautifully finished with silver-toned counters with a circular snailed finish, this timepiece is the epitome of elegance.

New ZENITH Releases…

ZENITH DEFY Skyline Chronograph

Enriching the collection’s distinctive character, a bold new expression of the DEFY Skyline collection is here. Celebrating it’s dedication to innovation and magnificent craftsmanship, let’s explore one of the watches from this sleek range…

Featuring refined updates, the ZENITH DEFY Skyline Chronograph is a bold expression of geometric design and uncompromising resilience. Built with sapphire crystal glass, chronograph functionality and innovative materials, you are able to take every adventure on with confidence and sophistication.

Bringing contemporary style to the touch of your wrist, these bold timepieces echo the vibrant and energetic spirit of an urban skyline with bold ceramic detailing and architectural character. Capturing your attention in an instant is a dodecagonal bezel and faceted case, providing the perfect balance of modern elegance and urban flare. Introducing the world’s first and only constant 1/10th of a second running indicator, the DEFY Skyline collection is one to behold.

For any enquiries on the new watches from Hublot and ZENITH, please get in touch with our Customer Service Team on 0800 169 2329 or send us a message on live chat. Don’t forget, if you’re looking for more releases from LVMH Watch Week, you can discover the latest models from TAG Heuer soon by looking out for the ‘LVMH’ badge.

So, what do you think to these new launches from LVMH Watch Week 2025? Leave a comment below. If you want to be the first to hear about new launches and get exclusive expert insights for other events (like Watches and Wonders 2025), sign up to The Beaverbrooks Club.